Let's get you set up · Mathen Solutions

You

Business name Your name

Your cell Business phone

Best email Main location: street address, city, state and ZIP The address people should find on Google and the site.

Your church: what a first-time visitor needs to know

These go straight onto the site and into the assistant in the corner of it, so someone deciding at 11pm on a Saturday gets a real answer instead of a voicemail.

Service times, by campus Campuses or ministries that need their own page Where your services are recorded or streamed now This is where the weekly clips come from. Your online giving link Who should be named on the site? (optional) What should a first-timer know before they walk in? (optional) Church software we should link to (optional) Do you want to sell anything on the site?

Here is exactly what happens if you say yes, so nothing surprises you: within a day you get one email from us with one link. It takes you to Stripe, the company that handles the card processing. About ten minutes answering their questions and telling them which bank account to pay into, and that is the whole thing. The money goes straight to the church. It never passes through us, and we never see a card number.

What people can book

These become the choices on your phone line and your booking page. Put a price only if you're comfortable with it being quoted. Anything without one, we never state a number, ever.

When you take appointments

Tap a day off to close it. We'll never book outside these windows.

Max bookings per day Notice you need

Your posted hours, in your own words

What the phone should know

It answers the way you would. This is where you tell it how.

Anything it should know or never say Spanish-speaking callers?

Your phone: the only thing we need you to do

You keep your number. Nothing about it changes for your customers. All we set up is this: when a call to your line rings and nobody picks up, instead of going to voicemail it rolls to the assistant, which answers and books the job.

You do this once, and only after we text you the number to forward to. Nothing to do today.

When the time comes, here is the whole job:

If your business line is a cell phone: dial one short code and press call. We send you the exact code with your number already in it, so it is copy, paste, call. Takes about ten seconds.

If your business line is a landline or goes through a phone system: it is one phone call to whoever bills you for the line. Word for word:

“I’d like to add call forward on busy and no answer to my line. I have the number I want unanswered calls to go to.”

They will ask for the forwarding number. That is the one we text you. Ask them to forward after about three rings (15 seconds), so you still get the first chance at the call; you can pick shorter or longer below. Some providers charge a couple of dollars a month for the feature. Do not let them forward ALL calls, only the ones nobody answers.

Who sends you the bill for that line? How long should your phone ring before the assistant picks up? Would you rather we just did this with you on the phone? Best time to reach you for that call

Your photos: the part that makes it yours

10–15 photos straight from your phone: the building, the people, the work. Real photos of your business. We never use stock and pretend it's you. Upload right here (full quality, nothing compressed), or email them if that's easier.

Tap to add photos

Prefer email? Reply to any email from us with them attached. Either way works.

I don’t have photos on this device. I’ll email them instead

Your property: the facts guests ask before they book

These go straight onto the page, so a guest can answer their own questions at 11pm instead of waiting on you.

Nightly rate Minimum nights

Sleeps how many Bedrooms & baths

Check-in time Check-out time

Cleaning fee, resort tax, or anything else added to the bill Pets, smoking, events: what’s your policy? Your cancellation policy, in your own words

Your booking calendars

Your website calendar can grey out nights already booked elsewhere, automatically, so you never get double-booked. Each site gives you a private link for this. On Airbnb: open your Calendar, go to Availability, find Connect calendars, choose Export calendar, and copy the long link ending in .ics.

Airbnb calendar link VRBO or Booking.com calendar link (if you use them)

Can’t find them? Leave it and finish the form. It takes two minutes together on the phone.

Your practice

This is what patients search for and what the site needs to answer.

What do you treat most? (we build a page for each) Which insurance do you accept? What does a new patient’s first visit look like? New patient offer, if you run one

About the phone assistant: because your callers are patients, we don’t switch it on until a privacy agreement (a HIPAA business associate agreement) is signed between us. Everything else goes live on the normal schedule.

Who signs that agreement for the practice?

Your site, your say

We pull as much as we can from your current website, your Google listing and your social pages first. So you only have to tell us what’s new, what must change, and the style you’re after.

Your current website, if you have one Who built it, or hosts it now? (optional) Websites you like (any business, any industry) What you’re looking for, in a paragraph

And you see it before anyone else does: the finished site comes to you first, before it goes live. You'll have a window to ask for any changes before it's up.

Your Google listing

When someone searches for a business like yours, Google shows a short list with a map. That list is built from your Google listing, and it is where most of your new customers decide who to call. We manage yours for you: the hours, the services, the photos, the posts, and the reviews. That takes manager access to the listing, and giving it takes about two minutes.

1. Do you have a Google listing already? 2. What email address is it under? If someone else set it up (a family member, an old marketing company), put their email here and we take it from there.

3. How do you want to hand it over?

Signed in to that Google account, search Google for “my business” (or your own name as it appears on the map). On the profile panel, open the three-dot menu → Business Profile settings → People and access → Add → enter mason@mathen.solutions → role Manager → Invite.

You stay the owner. A manager can edit the hours, photos, posts and review replies, and you can remove the access any time.

We send the request from our side. Google emails the address above; you open it and press Approve. That is the whole thing.

We find or claim the listing for you. Google will ask to verify it, usually with a short video of the location or a code, and we walk you through whichever it picks.

4. Which towns or areas do you serve? This decides where you show up in the map results.

5. Google ads: do you want them running, with your own ad budget paid straight to Google?

Google’s ads put you at the top of the results for the work you pick, in the towns you pick. You set the budget and pay Google directly; we set it up, run it and report on it. If you say yes, Google needs one document from you before ads can run: your certificate of insurance, which is why it is asked for right here.

One document Google requires before ads can run: your certificate of insurance, the one-page PDF your insurance agent sends you every year. It is the only item with a waiting period on Google’s end, so the sooner we have it the sooner the ads start.

Attach your certificate of insurance

Don’t have it handy? Finish the form, and email it to mason@mathen.solutions when you find it.

Taking payments

If you want people to pay a deposit or the full amount online, the money goes straight into your own bank account. It never passes through us, and we never see a card number.

Do you want to take payments through the site?

Here is exactly what happens if you say yes, so nothing surprises you: within a day you get one email from us with one link. It takes you to Stripe, the company that handles the card processing. You spend about ten minutes answering their questions about your business and telling them which bank account to pay you into. That is the whole thing. We never ask you for a password, and you never have to send us anything.

Posting for you

If you’d like us posting for you on Facebook or Instagram, we write the posts and schedule them. You send photos when you have them; we do the rest.

Would you like us handling your social posts?

How it works: a few times a week we post something real from your business (a finished job, a before-and-after, a new hire), written in your voice and scheduled so it goes out whether the week was busy or not. You send photos when you have them and see anything you want to before it posts. Whoever runs your page gets one email with one button; pressing it lets our scheduling tool post on the page’s behalf. They stay in control, can switch it off any time, and we never ask for the account password. Pick “Yes” above and the two boxes appear.

Your Facebook page, Instagram, and anything else you post to Who runs those accounts? Name and email

Then: that person gets one email with one button to press. Pressing it lets our scheduling tool post on the page’s behalf. They stay in control and can switch it off any time, and we never ask for the account password.

Two last things

Anyone else who should see the site before it goes live? How should we send you updates? Do you use any booking or scheduling software today? So your new booking system doesn’t double-book against something you already use.

Your web address

Do you already own a domain?

Pick one now, it takes five minutes.

1. Go to Cloudflare (cloudflare.com/products/registrar) and search the name you want (.com first).

2. Buy it in your own name with your own card (about $10 a year).

3. Type it below.

The domain you registered

It stays in your own name and we never hold it. When your site is ready we send you two lines to add and show you where, two minutes. If your email runs on this domain, it keeps working, because we never touch the email records.

Got it. We take it from here.

Your plan

Signed

Let's get you set up.

You

Your church: what a first-time visitor needs to know

What people can book

When you take appointments

What the phone should know

Your phone: the only thing we need you to do

Your photos: the part that makes it yours

Your property: the facts guests ask before they book

Your booking calendars

Your practice

Your site, your say

Your Google listing

Taking payments

Posting for you

Two last things

Your web address

Let's build your brand.

You

Your platforms

Your money now

Your brand and site

Brands you've worked with

In person

Your clips

Brand deals and UGC

Connect your Stripe

Staying in touch